Safeway’s Larree Renda recognized as 'Trailblazer'
Monday, July 22, 2013
Posted by: Barbara Francella
Larree M. Renda, executive vice president of Safeway Inc., is
the recipient of the distinguished Trailblazer Award, recognized for her
leadership, vision and influence by Network of Executive Women and Progressive
Grocer. Renda will be honored at the 2013 Top Women in Grocery gala, Nov. 5, 2013, at
The Westin Chicago North Shore, in Wheeling, Ill.
in 2012, the Trailblazer Award recognizes a single food industry executive who
has blazed new trails for women in the retail food industry.
one of Safeway’s top executives, Renda is responsible for all retail strategies
and a broad range of administrative functions for one of the largest food and
drug retailers in North America. Her responsibilities include retail strategy,
labor relations, public affairs, communications, government relations, health
initiatives, human resources, corporate social responsibility, sustainability,
philanthropy, industrial engineering, re-engineering, information technology
and real estate. During the course of her career, Renda has been widely
recognized as an innovator and a change agent on a range of different fronts. For
example, she and her team managed Safeway through the longest labor dispute in
the history of grocery retailing in Southern California in 2003 and 2004 –
permanently changing the retail food landscape nationally.
her leadership, Safeway developed the first state-of-the-art satellite
communication system with the speed and capacity to reach each of the company’s
retail and support facilities. Renda is credited with a range of other
initiatives including the company’s service strategy that continues to rank the
company among the elite service providers in American business. Among her other
achievements: she is responsible for creating and driving Safeway’s Corporate
Social Responsibility strategy as well as a major initiative that resulted in a
record setting eight-plus years of cost reduction.
multi-year Top Woman in Grocery winner, Renda oversees two of Safeway’s
wholly-owned subsidiary corporations: Safeway Health Inc., a business venture
created to provide assistance to other companies in their efforts to create a
culture of health and better health options for their employees, and Property
Development Centers Inc., a shopping center development company.
also is a member of the board of directors of Casa Ley, Safeway’s joint venture
in Mexico, and serves as chairwoman of The Safeway Foundation, which oversees
the grocer’s charitable giving activities. Under Renda’s direction, Safeway
annually contributes more than $200 million to a range of charitable
initiatives, including food banks, education, and breast and prostate cancer
awareness and research, as well as other health services and organizations
supporting people with disabilities, such as Easter Seals, Special Olympics and
Muscular Dystrophy Association.
staunch supporter of Progressive Grocer’s Top Women in Grocery award program
since its inception in 2006, Renda has lent vigorous support to NEW’s programs
and mission over the years.
Progressive Grocer’s 2013 Top Women in Grocery awards
program marks the seventh year the national trade publication has recognized
the invaluable contributions of women from all walks of the retail food
industry in three categories: Senior-Level Executives (open to retailers,
suppliers and wholesalers with titles of vice president or higher); Rising
Stars (retailers, suppliers and wholesalers with job titles above store
manager, but below vice president); and Store Managers.
Larree M. Renda