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NEW sponsor launches #yestomovement

Friday, February 14, 2014   (0 Comments)
Posted by: Barbara Francella
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Yes To Inc. is encouraging women to say "Yes” to more positive life experiences with its year-long #yestomovement hashtag campaign.

Starting in March, National Women’s History Month, Yes To Inc. will unveil a series of hashtags, provide beauty tips and showcase ways women can increase their positivity through saying "Yes.” The natural beauty products company will award a prize each month to the person with the most compelling "Say Yes” experience.

"We believe that when you add a little bit of ‘Yes’ to your life, ordinary moments become extraordinary,” said Yes To Inc. CEO Joy Chen. "Our goal is to create 1 million ‘Yes Moments’ this year. These moments may be saying ‘Yes!’ to something new or paying it forward to yourself, your loved one or your community.”

Consumers are asked to join the #yestomovement campaign by signing up on the company’s website to receive emails announcing the month’s hashtag, then submit photos of themselves through Twitter or Instagram aligning with the designated hashtag theme. One winner per month will receive a prize.

The campaign’s March hashtag is #yeswomen. Women may submit selfies with the hashtag #yeswomen and a few words on what they are afraid to say "Yes” to and how Yes To Inc. can help. Yes To Inc. will choose one woman to make her "Afraid of Saying Yes To” moment happen. Photos for the #yeswomen giveaway will be accepted throughout March.

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