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News & Blogs: Who’s NEW

Look who’s moving up!

Wednesday, August 13, 2014  
Posted by: Barbara Francella
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By Nancy Krawczyk

It’s been a season of success for women leaders, and I’m thrilled to congratulate so many Network friends and supporters — including two NEW Ambassadors — on their new roles and responsibilities at some of the industry’s largest organizations.

Nielsen’s Karen Fichuk has been promoted to President, North America. Karen, who has been with NEW platinum sponsor Nielsen for more than 20 years, recently served as the North American commercial go-to-market leader. She has also led the North American Nielsen retail business and served as global client leader for Kraft and Mondelēz. 

At gold sponsor CVS Caremark Corporation, Helena Foulkes was promoted to president of the company’s pharmacy division. Moving up from her role as chief health care strategy and marketing officer, Helena is now responsible for all aspects of the company's retail business, including more than 7,600 retail stores, 19 distribution centers and retail merchandising, supply chain, marketing, real estate, front store and pharmacy operations.

Kudos, too, to Lisa Paley, who has entered the c-suite as chief customer officer for the United States at Pfizer Consumer Healthcare. Lisa previously served as general manager of the Puerto Rico and Caribbean regions. Her new responsibilities include oversight of consumer promotion, display planning, account planning and sales training.

Kathy Waller has advanced to executive vice president and CFO at foundation sponsor The Coca-Cola Company. Kathy, who leads the company’s Women’s Leadership Council, most recently served as vice president of finance and controller.

At foundation sponsor Nestlé Group, NEW Ambassador Denise Willson was named vice president, medical sales for Nestlé Infant Nutrition North America. Previously, Denise led the company’s medical sales group for the United States. Her new responsibilities include North American medical sales strategy and sharing best practices across the United States, Canada and Puerto Rico.

NEW Ambassador Kristina Cole has been promoted to vice president and general manager, channels at platinum sponsor WhiteWave Foods. Now responsible for managing the portfolio of products and brands, she previously served as vice president, business development and sales operations. Kristina is chair, logistics for NEW Denver — thanks Kristina!

Have you or a peer recently advanced to a new position? We’d love to hear about it. Email the good news to me at

Karen Fichuk

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