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Management guru Daniel Pink to keynote NEW Forum

Thursday, February 19, 2015  
Posted by: Barbara Francella
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Daniel H. Pink, author of long-running New York Times bestsellers A Whole New Mind, Drive and To Sell is Human, will offer his insights on how small changes can lead to transformation at the NEW Executive Leaders Forum 2015, July 28-30, at Terranea Resort outside Los Angeles. More than 300 senior industry executives are expected to attend the invitation-only event, themed "Creative Disruption."

Pink will share strategies for disrupting people’s "default behaviors” through novelty and surprise, using games to alter behavior, appealing to people's intellects and senses, and deepening results and response by moving from impersonal, abstract language to personal, concrete language.

"Daniel is an expert in transformational leadership," said Center for Workforce Excellence CEO Trudy Bourgeois, conference designer for NEW Forum 2015. "He will no doubt challenge NEW Forum attendees to adopt new paradigms, shift their patterns of behavior and step into a creative mindset. His work proves that exceptionally powerful leaders can see around the corner and anticipate what the consumer and market wants and can disrupt their organizations to successfully respond. His work promotes an active level of awareness for creating the future you desire. In this space, leaders become more creative, more transformative and more impactful."

Pink, whose provocative books have been translated into 34 languages, is host and co-executive producer of "Crowd Control,” a National Geographic Channel series about human behavior. His articles on business and technology appear in many publications, including the New York Times, Harvard Business Review, Fast Company,Wired and The Sunday Telegraph. Pink has provided analysis of business trends on CNN, CNBC, ABC, NPR and other networks in the United States and abroad. He lectures to corporations, associations and universities around the world on economic transformation and the new workplace.

In 2013, Thinkers 50 named him one of the top 15 business thinkers in the world. Before venturing out on his own 17 years ago, Pink worked in several positions in politics and government, including serving from 1995 to 1997 as chief speechwriter to Vice President Al Gore.

The NEW Executive Leaders Forum is designed for senior executives. Attendance is reserved for women and men at the vice president level and above and is limited by company. For more information on attending the NEW Forum 2015, contact your NEW Ambassador.

Daniel Pink

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