Cathy Green named president of Food Lion family of banners
Monday, February 01, 2010
NEW Board Member Cathy Green has assumed leadership of the Food Lion family of banners, which includes Food Lion, Bloom, Harveys and Reid’s, the company announced. The appointment is part of a new U.S. structure announced by Delhaize Group that includes the appointment of Beth Newlands Campbell as president of Hannaford
Supermarkets and Meg Ham as president of the
Bottom Dollar Food division.
In her new role, Green will lead all banner operations for the Food Lion family, including store financial performance, merchandising, pricing, customer service and marketing. Green is one of four C-level executives who will appear at the Network's Multicultural Workforce Conference 2010, March 16-18 in Dallas.
"Cathy is an outstanding leader with significant retail expertise,” said Ron Hodge, CEO of Delhaize America Operations. "Her in-depth knowledge of the grocery industry will significantly benefit the Food Lion family of banners. She is a leader who operates with the customer in mind, focused on delivering excellent service, quality products and lower prices to our customers. Her leadership will be visible to customers and associates through her drive and passion for the business.”
Green most recently served as chief operating officer for Food Lion LLC, where she was responsible for overseeing operations for Food Lion, Bloom, Bottom Dollar Food, Harveys and Reid’s. Prior to being named COO, Green served Food Lion as senior vice president for the chain’s northern retail operations and previously as senior vice president of fresh merchandising, distribution and quality assurance. Green joined Food Lion in 2002 from its sister grocery chain, Hannaford Supermarkets, where she held the title of vice president of fresh merchandising.
"I look forward to delivering the great prices that customers in our 11-state operating area have come to expect from the Food Lion family of banners,” said Green. "In today’s economy, our consumers are placing great demands on their grocery store, and we are here to serve their needs and save them money every time they shop our stores. We remain strongly committed to serving our customers and ensuring we deliver a rewarding and meaningful shopping experience.”
Green was named a Top Woman in Grocery in 2007 by Progressive Grocer, one of Supermarket News’ Power 50 in 2009, and one of Mass Market Retailer’s Most Influential Women in January 2010. Green recently served as chair of the Steering Committee of the Produce Traceability Initiative, working to create alignment among various constituents participating in the program and helping set guidelines and milestones for implementation by the food industry. She continues to be involved with the initiative’s progress and was awarded The Packer’s 2008 Produce Marketer of the Year award for her work with PTI.
In addition to serving on the Network's Board of Directors, Green is a member of the national Board of Governors for Children’s Miracle Network. She holds a bachelor’s degree in management and marketing from the University of Maine and completed coursework in strategic retail management at the College of William and Mary.
About Food Lion family
The Food Lion family, based in Salisbury, N.C., operates more than 1,300 supermarkets, either directly or through affiliated entities, under the names of Food Lion, Bloom, Harveys or Reid’s. The Food Lion family employs approximately 74,000 associates in 11 Southeast and Mid-Atlantic states. For more information visit www.foodlion.com.

Cathy Green, new president of the Food Lion family of banners.
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|  Julie Hamilton (left) shares a laugh at the NEW Executive Leaders Forum with Network President Alison Paul, past presidents Kim Betts and Helayne Angelus and President-Elect Michelle Gloeckler. More
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