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Halter and Byron named to Multicultural event team

Thursday, September 9, 2010  
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The Network of Executive Women has named Jeffery Tobias Halter, director of diversity leadership strategy for The Coca-Cola Company, co-chair of the Network's fourth annual Multicultural Workforce Conference, March 1- 3, 2011 in Atlanta.

Michael Byron, vice president of supplier diversity for SuperValu, has been named executive advisor of the diversity conference. Trudy Bourgeois, president, The Center for Workforce Excellence, will serve as co-chair and conference designer.

The Network’s Multicultural Workforce Conference will focus on building cultural competencies at the individual, team and organizational levels. Approximately 200 retail and consumer products industry sales and marketing executives, diversity and inclusion officers, human resource professionals and line managers are expected to attend the three-day national event.

"Today 75 percent of new entries in the workforce are women and minorities. If you dial down the pipeline and look at the succession planning, the people in the middle and bottom levels look significantly different than those at the top," said Halter, who will serve as the Multicultural Workforce Conference’s sponsor co-chair.

Halter, author of Selling to Men, Selling to Women, manages the integration of The Coca-Cola Company’s strategies regarding diversity in relationship to the marketplace, the community and the workplace. A passionate advocate in the development of women in leadership, Halter sits on the national advisory boards for Women’s Food Service Forum and the National Society for Diversity in Sales & Marketing. He also serves on the Simmons Business School’s Business Advisory Board.

Conference Executive Advisor Byron is responsible for SuperValu’s Supplier Diversity Initiative, which ensures all of the grocery retail and supply company’s stores meet the local needs of a diverse customer base. He has received numerous awards and accolades during his career, including being named one of the "Top 50 Retail Bakery Operators" in 2002 by Supermarket News. He is the recipient of the Idaho Outstanding Citizen Award and serves as a board member of the Midwest Minority Supplier Development Council.

"My commitment to diversity of thought, perspective and individuality stems from those who came before me," Byron said. "Because they started the pursuit to move equality forward, I am obligated to continue the dialogue and toil necessary to make a difference."

Leaders and organizations who are serious about gaining a competitive advantage must become culturally competent, Bourgeois added. "As the consumer and workforce changes, remaining relevant is about building diverse teams that can innovate. It will take building cultural competencies to optimize the workforce and advance great business results."

For more information on the Multicultural Workforce Conference, click here.

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