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Ad Age names Valassis a ‘best place to work’

Friday, March 30, 2012  
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Network of Executive Women gold sponsor Valassis has been named one of Advertising Age magazine’s "Best Places to Work” in marketing and media for the second consecutive year. Valassis, recognized for its inclusive corporate culture, is 38th on Advertising Age's list of the top 40 companies.

Valassis was noted for its emphasis on making its workplace inclusive, team-oriented and celebratory. The company rewards creativity through a variety of programs, including associate appreciation days and a Platinum Performer program, in which 50 associates per quarter are recognized and rewarded with extra vacation days and cash payouts.

The company focuses on effective communication to create a collaborative work environment, with information shared through daily huddles, CEO town hall meetings, sales road shows and the Valassis Associate Council, which is dedicated to open communication and knowledge sharing.The NEW sponsor provides a host of convenient services, including onsite workout facilities and discounts, health fairs/flu shots, dry cleaning, postal services and discount tickets.

"The collaborative spirit, energy and innovative thinking of our associates make Valassis a truly great place to work,” said Suzie Brown, Valassis executive vice president, sales and marketing. "This award is a testament to all of our dedicated associates who are the heart and soul of our company. Our team's passion and drive for excellence shine through to our clients.”

Since its founding in 1970, Valassis has grown to more than 7,000 U.S. employees. The marketing and media-services firm hosts holiday and other events, from barbecues and ice cream socials to wine tastings, orchestrated by activities committees. During the holidays, Valassis brings vendors on-site to make shopping more convenient and festive.

Valassis has received numerous awards recognizing its workplace culture, diversity and innovation. Earlier this year, Valassis was named a "Top 50 Company for Executive Women” by the National Association for Female Executives (NAFE) and one of AZ Magazine’s "Top 25 Workplace for Women.” In 2011, the company was recognized with 23 regional and national awards from Working Mother, InformationWeek, Diversity Employers and other magazines and organizations.

The Advertising Age "Best Places to Work” list is determined through the results of two surveys: an employee survey and one detailing hiring practices, benefits and pay. The employee survey accounts for 60 percent of the overall score. The list includes agencies, media owners and marketers with more than 50 full-time employees. Nearly 185 companies applied for inclusion on Advertising Age's "Best Places” list.

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